Download the official course ebook to support you as you work through the lessons.
The Retail Edge Digital Growth is a 6 week course designed to grow your ecommerce presence, maximise traffic, accelerate sales and build your business.
6 recorded group coaching calls
Weekly Live Digital Clinic with Kelly
Access to weekly workbooks from the Retail Edge framework
Access to a closed user group to share insights and experiences with your squad
Access to weekly (6) LIVE Digital Clinics with Kelly Slessor for all your questions.
A bonus masterclass session with an industry leading retailer.
Tools & Templates
Learn which tools and platforms you need, and which you don’t, to build a great online experience for your customers.
Get on Google
Get your business visible online, up the Google rankings and organically improving traffic
Planning for success
Build a digital strategy and feel in control of your online business, so you can focus on why you started this business in the first place
Do you have these
Growing traffic and sales?
Getting the right customers?
Knowing which platforms, plugins and tools to use?
Understanding technology: Google, SEO?
Being ready to trade during lockdown?
Week 1: Master Your Customer
1.2 Course Overview
1.3 Master Your Customer - Why?
1.4 Master Your Customer - How?
1.5 Master Your Customer - How? (continued)
Week 1 Workbook
Week 2: Build Your Winning Platform
2.1 Build Your Winning Platform - Why?
2.2 Build Your Winning Platform - How?
2.3 Build Your Winning Platform - How (continued)
Week 2 Workbook
Week 3: Get on the Front Page of Google
3.1 Build Your Google Shop Front - Why
3.2 Build Your Google Shop Front - How?
Week 3 Workbook
Week 4: Turbo Charge Your SEO
Week 4 Coaching Session
Week 4 Workbook
Week 5: Engage with Email and Social Media
Week 5 Coaching Session
Week 5 Workbook
Week 6: Create Campaigns That Convert
Week 6 Coaching Session
Week 6 Workbook
Bonus Session: Develop Your Digital Strategy
Bonus Coaching Session
Kelly Slessor has driven digital growth and innovation in retail and other industries for the past 20 years. An Ecommerce and Digital Marketing expert.
Kelly has worked with 100’s of retailers, shopping centres and property globally.
Michelle - Owner
If you feel overwhelmed by the digital space, this is the course for you. It pushed me out of my comfort zone and now my business is better for it.
Lo Croiset - Co Founder
Kelly increased our revenue by 25%. Her help has been invaluable. Over the course of the program we have redesigned and re-platformed our website, which we are due launch pre-Christmas. We have also completed a detailed analysis of our customers.
Judy - Manager Dandenong Markets
We have seen growth across all of our platforms...Kelly has been invaluable to the growth of our business